X
In this year’s evaluation, X receives a score of 30. While as of the 2025 SMSI publication date, X is one of only two platforms that prohibits both targeted misgendering and deadnaming, a recent policy revision indicates that X only provides this policy protection “where required by local laws.” The policy also does not provide sufficient protections for public figures, and X says it “must always hear from the target to determine if a violation has occurred,” effectively requiring targeted individuals to always self-report policy violations. X should reverse this policy change and adopt a comprehensive policy that prohibits targeted misgendering and deadnaming, regardless of local laws. This policy should also cover public figures and should not require self-reporting by the targeted individual.
The company also does not currently provide adequate policy protections in other key areas. Like YouTube, X should implement a comprehensive policy prohibiting the promotion of dangerous “conversion therapy” content in user content. The company should also clearly explain the processes and technologies it uses to identify content violating this policy, and explain in detail how it enforces the policy. In addition, the company should also clearly state that it prohibits the promotion of “conversion therapy” in advertising.
X provides more comprehensive policy protections in other key areas. For example, the company’s “Hateful Conduct” policy clearly prohibits hate, harassment, and violence against LGBTQ people: “You may not directly attack other people on the basis of race, ethnicity, national origin, caste, sexual orientation, gender, gender identity, religious affiliation, age, disability, or serious disease … We prohibit the dehumanization of a group of people based on their religion, caste, age, disability, serious disease, national origin, race, ethnicity, gender, gender identity, or sexual orientation … We consider hateful imagery to be logos, symbols, or images whose purpose is to promote hostility and malice against others based on their race, religion, disability, sexual orientation, gender identity or ethnicity/national origin …”
The company continues to provide no transparency on any proactive steps it takes to hire employees from diverse backgrounds. X should make a public commitment to diversifying its workforce, and should publish voluntarily disclosed data showing its progress towards reaching diversity and inclusion goals.