Contact: press@glaad.org
Join GLAAD and take action for acceptance.
Trending
- Rally at Stonewall Draws 1000+ People Protesting Removal of Trans People, History From Park Service Website
- The GLAAD Wrap: “Bonus Track” on VOD, Trailers for “Picture This” and “The Wheel of Time,” New Music by Trousdale, Andrew Mitch, and More!
- “Multi-Hyphenate Artist Damez Surprise-Drops New R&B-Pop Album Never Satisfied: A Deep Dive into Intimacy and Genre-Blending”
- ‘La Dolce Villa’ Actor Giuseppe Futia Talks His Journey of Self-Acceptance and Returning Home For Netflix Rom-Com
- Missouri AG’s Lawsuit Aims to Undo Protections for LGBTQ Youth, Defends Harmful Practice of Conversion Therapy, as Local LGBTQ Advocates Respond
- Still No Meeting for Trans Leaders at The New York Times
- Black HERstory: 5 Black Queer Womxn in Literature
- Single Gay Dad Shares Surrogacy Journey Ahead of Men Having Babies Atlanta Conference as Attendance Surges
GLAAD launches #spiritday app to support LGBT youth, powered by Toyota Financial Services
NEW YORK, NY – GLAAD, the nation’s lesbian, gay, bisexual, and transgender (LGBT) media advocacy organization, today announced the launch of the "Go Purple for #spiritday" app, powered by Toyota Financial Services. The free app provides users with anti-bullying resources, calls to action, and helps users take part in Spirit Day, the largest and most visible anti-bullying campaign in the world that supports LGBT youth. The app is available now for Apple, Android, and Amazon devices.
The "Go Purple for #spiritday" app can be downloaded here: glaad.org/spiritday/app
“Across the Toyota family, we are all very proud and excited to again support the Go Purple for Spirit Day app,” said Mike Groff, President & CEO of Toyota Financial Services. “It’s become a great tool to raise awareness of an issue that affects not only LGBTQ students, but really all students who have been targeted simply for being perceived as different. As a parent, I’ve taught my children that embracing what makes them different will ultimately help them get ahead in this world. By supporting initiatives such as GLAAD’s Spirit Day campaign, we help build a safe environment where all young people are given a chance to reach their full potential.”
Spirit Day, which will take place on October 16, inspires millions to wear purple or ‘go purple’ online in a united stand against bullying and to show their support for LGBT youth. Each year, Spirit Day draws the participation of celebrities, corporations, media outlets, sports leagues, schools, faith institutions, national landmarks, and individuals. Spirit Day is made possible by the generous support of its national partners PepsiCo and Wells Fargo, as well as official partners Comcast-NBCUniversal and Google, and supporting partner American Eagle Outfitters.
For more information about Spirit Day, visit glaad.org/spiritday.
Millions wear purple on Spirit Day as a sign of support for lesbian, gay, bisexual and transgender (LGBT) youth and to speak out against bullying. Spirit Day was started in 2010 as a response to the young people who had taken their own lives. With GLAAD’s help, Spirit Day has since garnered widespread support from celebrities, TV news and entertainment programs, corporations, organizations, schools, local communities, and even national landmarks. Spirit Day coincides with GLSEN’s Ally Week, as well as National Bullying Prevention Month.
According to GLSEN's 2011 National School Climate Survey, 63.5% of LGBT students reported feeling unsafe at school because of their sexual orientation, 43.9% because of their gender expression. GLSEN also reported that 81.9% of LGBT students report being verbally harassed because of their sexual orientation, and 63.9% because of their gender expression.
Previous Spirit Day participants include The White House, Oprah Winfrey, Ellen DeGeneres, Cher, Shaquille O'Neal, Good Morning America, The Today Show, The View, The Talk, The Tonight Show, the NBA, the NFL, Major League Baseball, NASCAR, Facebook, Instagram, Twitter, Tumblr, the Las Vegas Strip, and more. For more information, visit glaad.org/spiritday
About GLAAD:
GLAAD rewrites the script for LGBTQ acceptance. As a dynamic media force, GLAAD tackles tough issues to shape the narrative and provoke dialogue that leads to cultural change. GLAAD protects all that has been accomplished and creates a world where everyone can live the life they love. For more information, please visit www.glaad.org or connect @GLAAD on social media.
Add A Comment
Related posts
Share this
Join GLAAD and take action for acceptance.
ALERT Desk Incident Reporting
Our Picks
Topics
Don't Miss
This weekend, thousands of people rallied for transgender (or trans), nonbinary, Two-Spirit, and gender nonconforming…