In this inaugural report, we learn directly from industry leaders how (or even if) advertising budgets targeting the LGBTQ community have changed, whose stories and depictions the industry prioritizes within advertising, and how brands are responding to the backlash and challenges facing the industry today.
Trending
- Jake Borelli Talks “Grey’s Anatomy,” Coming Out, and Stepping Away From His Iconic LGBTQ Role
- “Scapegoating trans people isn’t it.” Jane Coaston’s Blistering Critique of Bogus Election Year Blame Game
- The GLAAD Wrap: “Elton John: Never Too Late” in Theaters, Trailers for “No Good Deed” and “The Madness,” New Music by Jade LeMac, Polly Money and More!
- Is Gay Marriage Next?” – A Haunting and Heartfelt Short Documentary on Progress, Peril and the Fight for Equality
- GLAAD’s 20 Under 20 Class of 2022: Where Are They Now?
- WATCH: John Oliver Claps Back at Anti-Trans Politicians on “Last Week Tonight”
- “Emilia Pérez” is Not Good Trans Representation
- GLAAD Statement on the Presidential Election
2024 Visibility Perceptions in Advertising
Share this
MEASURE THE MOVEMENT
Your gift allows us to track the impact of our work, helping us better understand the state of acceptance and address the gaps with advocacy — like working with brand and agency leaders for more LGBTQ inclusion in advertising.
More Publications from GLAAD
Announcing Equality: Inclusive Newspapers List 2008
GLAAD is encouraging journalists to include gay, bisexual and transgender fathers and their families, as well as straight dads that have LGBT children in media coverage of Father’s Day. This toolkit provides potential story ideas and suggestions on how make Father’s Day coverage more inclusive.
For many lesbian, gay, bisexual and transgender students, the excitement of prom season may be overwhelmed by concerns that they may not feel welcome, or worse, might be actively excluded from prom. This toolkit will help journalists craft prom coverage that integrates the experiences of LGBT youth into stories.
GLAAD is encouraging journalists to include LGBT families in their coverage of Mother’s Day. This toolkit provides potential story ideas and suggestions on how to make coverage of Mother’s Day more inclusive.