2024 Visibility Perceptions in Advertising

Acknowledgments

MEGHAN BARTLEY
Senior Director of Brands, Agencies, and Engagement at GLAAD

TRISTAN MARRA
Vice President of Research and Reports at GLAAD

ALEX CAMMY
Consultant at GLAAD

MARGARET GALLAGHER
Layout and Design

GLAAD ADVERTISING ADVISORY COUNCIL:
Shameek Bose, Mike Doyle, Brian Ellner, Adrienne Hayes, Brent Miller, Tristen Norman, Brandon Parrott-Sheffer, Christena Pyle, Scott Reed, Tiffany R. Warren

SPECIAL THANKS:
Gwendolyn Pointer, Rich Ferraro, Tony Morrison, Brendan Davis, Heidi Spillum, Crystal Stafford, Lauren Sanders, Daniel DeMartis

Covering Hate Crimes

A resource for media professionals covering hate crimes against LGBT people – includes a terminology guide, links to legislative statistics, a coverage archive and more.

Asian Pacific Islander Resource Kit

The media are covering the lives, stories, and issues of lesbian, gay, bisexual, and transgender (LGBT) people more frequently, and often in a more fair, accurate, and balanced manner. Repeatedly, however, Asian Pacific Islander Community LGBT voices, perspectives, and opinions are left out of the picture.

Communities of African Descent Resource Kit

The media are covering the lives, stories, and issues of lesbian, gay, bisexual, and transgender (LGBT) people more frequently, and often in a more fair, accurate, and balanced manner. Repeatedly, however, black LGBT voices, perspectives, and opinions are left out of the picture.

Sweeps Week Resource Kit

Community organizations play a vital role in responding to sensational sweeps coverage with their own anti-defamation campaigns. With this Sweeps Weeks Toolkit, GLAAD encourages community members to contact stations that air sensational coverage about the LGBT community and tell them how such stories spread inaccurate or defamatory myths about us.