2024 Visibility Perceptions in Advertising

Acknowledgments

MEGHAN BARTLEY
Senior Director of Brands, Agencies, and Engagement at GLAAD

TRISTAN MARRA
Vice President of Research and Reports at GLAAD

ALEX CAMMY
Consultant at GLAAD

MARGARET GALLAGHER
Layout and Design

GLAAD ADVERTISING ADVISORY COUNCIL:
Shameek Bose, Mike Doyle, Brian Ellner, Adrienne Hayes, Brent Miller, Tristen Norman, Brandon Parrott-Sheffer, Christena Pyle, Scott Reed, Tiffany R. Warren

SPECIAL THANKS:
Gwendolyn Pointer, Rich Ferraro, Tony Morrison, Brendan Davis, Heidi Spillum, Crystal Stafford, Lauren Sanders, Daniel DeMartis

Nielsen Foundation - 2024 Advertising Report

More Publications from GLAAD

Stonewall 50: A Journalist’s Guide to Reporting on the 50th Anniversary of Stonewall and the Legacy of Pride seeks to inform journalists about the history of the Stonewall Uprising and its impact on the LGBTQ movement into the modern day. The guidebook covers several topics: story ideas when covering Stonewall 50, a history of the Stonewall Inn, an overview of significant events in the modern LGBTQ movement, and a focused discussion on the issues the LGBTQ movement faces today– both in the USA and around the world.

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The GLAAD Studio Responsibility Index (SRI) maps the quantity, quality and diversity of lesbian, gay, bisexual, transgender, and queer (LGBTQ) characters in films released by the seven major motion picture studios during the 2018 calendar year. GLAAD researched films released by 20th Century Fox, Lionsgate, Paramount Pictures, Sony Pictures, Universal Pictures, Walt Disney Studios and Warner Bros., as well as films released by four subsidiaries of these major studios. The report is intended to serve as a road map toward increasing fair, accurate and inclusive LGBTQ representation in film.

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stay tuned!