In this report, we learn directly from industry leaders how (or even if) advertising budgets targeting the LGBTQ community have changed, whose stories and depictions the industry prioritizes within advertising, and how brands are responding to the backlash and challenges facing the industry today.
Trending
- ‘Oh, Mary!’ Extends Run With New Lead Stepping in For Cole Escola in 2025
- Trump’s Nominees on the Record on LGBTQ Issues
- Celebrating Courage and Creativity: Write It Out! 2024 Cohort Shines on Stage
- Meet the Season 17 Queens ‘RuPaul’s Drag Race’
- ‘Canada’s Drag Race’ Queens Jaylene Tyme and Xana’s Emotional Two-Spirit Connection is a Story of Representation and Reclamation on TV: “We Are Family”
- The GLAAD Wrap: “Queer” and “Moana 2” in Theaters, Trailer for “Doctor Who” Christmas Special, New Music by Anna Shoemaker, Kesha, and More!
- ‘Baby Reindeer’, ‘English Teacher’, ‘I Saw The TV Glow’, ‘In The Summers’ Among LGBTQ Spirit Award Nominations
- Boman Martinez-Reid Explores Reality Shows In ‘Made For TV’, Talks Queer Representation and Creating “Earnest Comedic Content”
2024 Visibility Perceptions in Advertising
Share this
MEASURE THE MOVEMENT
Your gift allows us to track the impact of our work, helping us better understand the state of acceptance and address the gaps with advocacy — like working with brand and agency leaders for more LGBTQ inclusion in advertising.
More Publications from GLAAD
2024 Visibility Perceptions in Advertising In this report, we learn directly from industry leaders how…
2024 Studio Responsibility Index The GLAAD Studio Responsibility Index (SRI) maps the quantity, quality and…
2024 State of HIV Stigma Report This marks the fifth year that GLAAD, with Gilead…
Accelerating Acceptance 2024 Launched in 2015, the GLAAD Media Institute’s 2024 Accelerating Acceptance report is…